Ditch the Proxies, Embrace the Real Deal – Uppala
Abstract:
Proxies are everywhere! In the fast-paced world of product management, the temptation to rely on proxies as a shortcut to assess and measure success is often strong. However, this over-reliance on indirect proxies can lead to misaligned priorities, unintended consequences, and an incomplete understanding of a product’s true performance.
The key takeaways from this session will be:
- Understanding Proxies: Clearly define what proxies are in the context of product management. Discuss some common examples of proxies in product management.
- Explore the problems and limitations of using proxies.
- Help identify proxies in real-life scenarios.
- Recommend solutions to kill various types of proxies.
- Resources to continue their learning.
PMI Talent Triangle: Ways of Working
PDUs: 0.75
