Beth Martin

Presentation: Integrated Value Network (IVN)

Abstract: Learn how you can turn strategy into action and work to achieve improvements to portfolio and program outcomes while improving strategic communication and alignment of projects. The Marketing & Regulatory Programs (MRP) Mission Area in the United States Department of Agriculture (USDA) is piloting the Integrated Value Network (IVN) to drive intra-agency and cross-agency collaboration. This joint effort between USDA and several agencies presents a case study of this work and includes lessons learned, current progress, and future vision.

The IVN is a project sponsored under the Growing Good in Government Initiative (G3I) by the Marketing and Regulatory Programs (MRP) Business Services. The G3I is a holistic approach to maximize value to stakeholders through coordinated efforts of two foundational priorities: the Integrated Value Network (IVN), including data & analytics architecture, and the USDA P/PM Community of Practice (CoP). By integrating these components into a cohesive initiative, G3I aims to provide our organization with the tools, knowledge, and a framework necessary to be more optimized and impactful while remaining hyper-responsive to the needs of the citizens we serve. The G3I is meant to function as an “ecosystem” of requirements managed and implemented as a coordinated effort.

G3I invites you to learn more about the IVN and our other teams. Please reach out to our team for more information!

PMI Talent Triangle: Ways of Working

Biography: Beth A. Martin is a civil servant with over 20 years of practice in user experience (UX), communications, digital transformation, and innovation; currently, she is a Digital Services Expert (UX Designer) at the Office of Personnel Management (OPM). Beth previously worked at the FAA, FDA, and HHS; she is also an adjunct professor in UX Design. Beth often publishes on UX, change management, and strategic planning topics, among others. She is an active member, volunteer, and mentor in the UX and innovation communities.

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