PMO as the integration agent in Product Lifecycle Management: bridging the gaps across the phases of products lifecycles – Prasek

3:30 pm -4:15 pm

Thursday, April 30, 2026

Charles Carroll (room 2203)

Abstract:

As organizations have become increasingly driven by product-led strategies to fuel growth, collaboration between product management and project management has received significant attention. The focus of this collaboration often revolves around projects for New Product Development and Introduction to market. In this presentation we explore the role that the Project Management Office (PMO) plays in the integration of the responsibilities of these functions throughout the entire product’s lifecycle from development, growth into maturity, and decline. Multiple factors impact the length of each phase of a product’s lifecycle, driving decisions to develop new products, implementing changes to existing products, or discontinue products. PMO plays a key role in Product Lifecycle Management by bridging the gaps among the phases of different products’ lifecycles and ensuring alignment and continuity in the execution of activities throughout each phase. Focus is dedicated to bridging phases from the innovation funnel to development, and from decline to product discontinuation phases, with alignment of the introduction of a new product to ensure optimal stream of revenue, and continued customers’ satisfaction.

PMI Talent Triangle: Business Acumen

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